The recipe is simple
It shouldn’t be so hard to cook, to live well, to simply be. Slow. Piano, piano. Going back to an appreciation of authenticity. Of the simple things. A siesta in the afternoon, a chunk of bread drizzled with olive oil, a day without a plan.
The truth is that, with some great simple food, Bertolli olive oil and the people you love the most, you already have everything you need. The recipe is simple.
The concept was strong and the recipe formula worked: great food, good olive oil and the emotional ingredient that helped us express our point of view in a really simple way.